General IP
IP Talk with Wolf Greenfield
Hosted by Wolf Greenfield
In-depth discussions on patents, trademarks, and IP litigation.
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Running Interference: IP Issues in the Sports and Wellness Markets
Oct 1, 2026· 414
Welcome to “Running Interference”—a special edition of IP Talk with Wolf Greenfield focused on sports technology and wellness innovation. The economic impact of the sports and fitness markets is enormous—and growing every year. From staggering franchise valuations to the ever-growing array of equipment, wearable devices, and digital technology used by professionals and consumers alike, the financ
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